Marketing Product Manager Training
Develop expertise as a Marketing Product Manager: hone precise positioning, customer segmentation, value propositions, pricing strategies, go-to-market plans, and leverage analytics and testing to boost acquisition, activation, retention, and revenue in B2B SaaS environments.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Gain practical skills to grasp B2B SaaS markets swiftly, identify customer challenges, and craft compelling value propositions and messaging. Master market and competitor research, pricing and packaging design, 6-month go-to-market strategies, plus analytics, testing, and feedback systems for confident launches and growth of workflow solutions.
Elevify advantages
Develop skills
- Strategic positioning: develop precise B2B SaaS messaging to secure deals rapidly.
- Customer insight: transform pain points into segments, JTBD, and key use cases.
- Go-to-market planning: create targeted 6-month plans for acquisition and retention.
- Pricing strategy: devise, test, and convey effective mid-market SaaS pricing.
- Analytics and testing: implement metrics, conduct A/B tests, and report results swiftly.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... thank you for everything you do, I've already recommended you to others...

Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.

Giulio CarloPrompt Engineering Student
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