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Marketing Plan Fundamentals Course

Marketing Plan Fundamentals Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

Discover how to create a targeted, data-backed marketing plan to boost sales of sustainable reusable bottles. Cover market trends, regulations, setting objectives, KPIs, and brand positioning. Gain hands-on experience in customer research, segmentation, and competitor analysis. Transform these insights into a practical 6-12 month roadmap featuring budgets, timelines, templates, and easy tracking methods to test, refine, and expand your efforts successfully.

Elevify advantages

Develop skills

  • Develop data-informed marketing strategies for sustainable reusable bottles.
  • Establish buyer profiles and customer pathways for green product rollouts.
  • Design 4Ps tactics and pricing models for eco-conscious, low-plastic brands.
  • Formulate 6-12 month plans including budgets, schedules, and campaign outlines.
  • Implement SMART KPIs and straightforward dashboards for monitoring sales and returns.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

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EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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