from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The Full Funnel Marketing Course provides a straightforward, hands-on approach to studying customers, crafting their paths, and creating an effective funnel from awareness right through to advocacy. You'll discover how to examine rivals, pick the best channels, fine-tune campaigns, and enhance trial-to-paid conversions with data, trials, and basic dashboards, then use key findings to develop a targeted 90-day expansion plan.
Elevify advantages
Develop skills
- Full-funnel design: Chart paths, phases, and content that guide B2B customers swiftly.
- Channel playbooks: Roll out powerful SEO, paid, and email strategies suited to each funnel phase.
- Conversion optimisation: Conduct fast experiments to increase trials, activations, and paid upgrades.
- B2B SaaS research: Quickly assess customers, competitors, and market signals for sharp focus.
- Data-driven growth: Create simple dashboards, KPIs, and tests that demonstrate return on investment.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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