from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The CRM and Marketing Course provides a straightforward, hands-on approach to organising data, monitoring results, and creating successful customer lifecycle campaigns. You'll learn to set up a tidy CRM data structure, establish key performance indicators, and assess revenue effects. Map out customer paths, implement clever segmentation, link essential channels, and use a clear step-by-step plan to roll out, refine, and expand effective CRM initiatives.
Elevify advantages
Develop skills
- CRM segmentation: create dynamic, automated groups that refresh in real time.
- Lifecycle campaigns: quickly build high-return onboarding, re-engagement, and VIP sequences.
- Data-driven CRM: monitor customer lifetime value, retention, and campaign returns using clear, practical data.
- Channel integration: connect CRM with email, paid advertising, and website customisation.
- Testing and optimisation: conduct A/B tests and refine CRM campaigns confidently.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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