from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The 4As of Marketing Course provides a quick, hands-on framework to increase awareness, influence brand perception, encourage purchases, and target your audience accurately. Discover how to set up tests, monitor key indicators, refine sales paths, foster trust through fact-based communication, and create a targeted 90-day strategy that secures support and achieves tangible expansion for a direct-to-consumer skincare brand in the US.
Elevify advantages
Develop skills
- Conversion funnel design: address drop-offs swiftly using effective user experience and promotional strategies.
- Retention playbooks: develop cost-effective email, SMS, loyalty, and subscription sequences.
- Audience segmentation: convert data into distinct profiles and performance measures for skincare customers.
- Marketing experiments: conduct A/B tests with GA4 and report return on ad spend assuredly.
- 90-day growth roadmap: focus on 4A priorities and share successes with management.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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