CRM (Customer Relationship Management) Training
Master CRM strategies for marketing success: establish retention KPIs, design high-impact journeys via email, SMS, push, and on-site channels, segment customers based on value and behaviour, and implement a 90-day roadmap to enhance repeat purchases, lifetime value, and customer loyalty. This training equips you with practical skills to drive business growth through data-driven customer management.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This CRM course teaches you to transform customer data into effective retention strategies that boost repeat sales and customer lifetime value. You will learn to set CRM goals and KPIs, create targeted customer segments, develop welcome, post-purchase, win-back, and loyalty campaigns using email, SMS, push notifications, and on-site tools, ensure compliance with privacy regulations, and follow a 90-day plan to launch, test, and refine top-performing campaigns.
Elevify advantages
Develop skills
- Design retention journeys: create effective welcome, post-purchase, and win-back flows.
- Master CRM segmentation: build RFM, lifecycle, and engagement customer groups.
- Plan CRM with KPIs: define and monitor retention, LTV, and revenue targets.
- Execute multi-channel CRM: optimise email, SMS, push, and on-site for better ROI.
- Roll out CRM in 90 days: launch journeys, test, and report using a clear plan.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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