AI for Marketing Course
This course equips you with practical AI strategies for marketing success, covering data preparation, precise audience segmentation, personalised campaigns for email and paid social, intelligent testing, and automated reporting. Develop privacy-compliant workflows that enhance ROI, deliver customer-centric experiences, and enable real-time campaign refinements for sustained growth and efficiency.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Gain hands-on AI skills to elevate your marketing campaigns. Master data cleaning and preparation, create secure audience segments, craft tailored email and social media strategies that drive conversions. Dive into AI testing, content creation, optimisation techniques, and measure success using key performance indicators, predictive tools, and scalable processes ready for immediate use.
Elevify advantages
Develop skills
- Prepare marketing data with AI: clean, anonymise, and create effective features.
- Segment audiences using AI: develop clusters, lookalikes, and propensity models.
- Personalise campaigns with AI: tailor email and paid social based on segments and actions.
- Test creatives via AI: produce options, conduct experiments, and expand top performers.
- Report with AI insights: automate analysis, predict customer value, and adjust campaigns live.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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