web writer training
Web Writing Mastery teaches digital marketers to deeply understand audiences, strategise SEO-optimised content, and produce engaging eco-home articles that excel in search rankings, captivate readers, and deliver tangible outcomes across blogs, newsletters, and social platforms. Participants gain practical expertise in research, writing, and performance optimisation for sustainable content that resonates and repurposes effectively.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course equips you with skills to craft targeted eco-home articles that rank well and drive conversions. Master keyword and SERP analysis, on-page SEO, schema markup, internal linking, compelling headings, hooks, and strong CTAs. Develop precise buyer personas, source reliable sustainability data, and monitor success via analytics to ensure content remains relevant, credible, and versatile for multi-channel use.
Elevify advantages
Develop skills
- SEO content planning: rapidly create targeted, search-intent focused outlines for blogs.
- Keyword optimisation: strategically position and group terms to boost eco-home page performance.
- Audience profiling: construct detailed personas and journeys to maximise conversions.
- Sustainable writing: source facts rigorously, verify info, and steer clear of misleading green claims.
- Analytics monitoring: interpret data, run A/B tests, and swiftly enhance content effectiveness.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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