Social Media Course
This course equips you with practical skills to create and manage effective social media campaigns for a local coffee brand, focusing on audience targeting, content creation, scheduling, and performance tracking to drive visits and sales.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Social Media Course teaches you how to define clear audience personas, select the best platforms, and establish targeted goals that boost actual visits and sales for a local coffee brand. You will develop content pillars, brand voice, and effective caption templates, then craft a two-week schedule, sample posts, and basic reports to launch, track, and refine campaigns swiftly with minimal time and resources.
Elevify advantages
Develop skills
- Audience personas: Develop precise profiles of café customers that lead to quick conversions.
- Platform strategy: Choose effective channels, objectives, and KPIs to support local business expansion.
- Content pillars: Design brand-aligned posts, voice, and calls to action that encourage store visits.
- Production workflow: Produce, schedule, and batch social media content affordably on a small budget.
- Analytics basics: Monitor essential metrics and adjust campaigns to enhance return on investment.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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