Fundamentals of Digital Marketing Course
This course offers a practical introduction to digital marketing, focusing on cost-effective strategies for beginners to launch and optimize campaigns.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Basics of Digital Marketing Course provides a straightforward, step-by-step approach to planning and executing low-budget campaigns that deliver real results. Discover how to analyse target groups, select suitable platforms, develop straightforward combined campaigns, compose compelling advertisements and emails, implement tracking systems, establish practical budgets, and enhance outcomes with hands-on tools, standards, and processes you can use right away.
Elevify advantages
Develop skills
- Platform choice and tools: Develop efficient, high-return campaigns on limited funds.
- Target group and tracking: Identify customer profiles, establish key indicators, and monitor GA4 results.
- Campaign content and pages: Create unique selling points, ad text, and landing pages that generate quick conversions.
- Email and customer loyalty: Initiate customer journey sequences, social validation, and referral initiatives.
- Budgeting and experimentation: Distribute $1K, conduct A/B trials, and improve return on ad spend using reports.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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