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Facebook Analytics Course

Facebook Analytics Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

The Facebook Analytics Course equips you with hands-on skills to tidy and ready ad CSVs, check data quality, and craft precise KPIs such as CTR, CPC, CPM, ROAS, and conversion rates. You'll grasp cohort metrics, attribution periods, and multi-touch approaches, then delve into trends, segments, and statistical relevance to reveal underlying issues and set up straightforward optimisation experiments, budget reallocations, and reporting practices you can use straight away.

Elevify advantages

Develop skills

  • Facebook ads data prep: clean CSVs, fix errors, and standardise fields quickly.
  • Metric mastery: calculate CTR, CPC, CPM, CPA, ROAS and conversion lift accurately.
  • Performance analysis: compare campaigns, audiences, and placements to identify top performers.
  • Insight generation: identify real performance drivers and distinguish cause from noise.
  • Optimisation tactics: design fast tests, reallocate budgets, and expand profitable ads.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your lessons are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... thank you for everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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