email marketing training
Gain expertise in ecommerce email marketing: smartly segment lists, craft revenue-driving 4-week campaigns, write click-worthy copy, automate key flows like welcome and cart recovery, and optimise ROI through testing and tracking. Perfect for digital marketers aiming to elevate sales and customer engagement for sustainable and specialised online stores.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course provides a hands-on, step-by-step guide to planning and boosting ecommerce email campaigns efficiently. You'll master audience segmentation, list hygiene, RFM analysis, and create compelling welcome series, promotional blasts, and win-back sequences. Develop persuasive copy, irresistible offers, custom templates, automation setups, performance metrics, A/B testing, and roll out a professional 4-week campaign for steady ecommerce revenue growth.
Elevify advantages
Develop skills
- Smart segmentation: create top-performing lists using RFM and customer behaviour insights.
- Rapid campaign planning: build effective 4-week email schedules that boost sales.
- Compelling email copy: design subject lines, offers, and CTAs that drive opens and clicks.
- Practical automation: quickly implement welcome, abandoned cart, and post-purchase sequences.
- Data optimisation: analyse metrics, run A/B tests, and enhance ecommerce email returns.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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