B2B SaaS Marketing Course
This course equips you with strategies to integrate product-led growth (PLG) and sales-led growth (SLG) in B2B SaaS, focusing on pricing, onboarding, analytics, and revenue operations to boost activation, retention, and ARR.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The B2B SaaS Marketing Course provides a practical, fast-paced guide to grow product-led and sales-led approaches together. Learn to design effective pricing tiers, define value metrics, and run smart experiments. Build onboarding and activation flows that convert, set clear PLG-to-SLG handoff rules, and create sales enablement assets, dashboards, and 90-day roadmaps that directly impact activation, retention, and ARR.
Elevify advantages
Develop skills
- PLG–SLG strategy: design mid-market SaaS funnels that convert and expand fast.
- Activation analytics: run funnel, cohort, and A/B tests to lift trial-to-paid.
- Onboarding UX: craft 14-day flows and lifecycle messaging that drive adoption.
- SaaS pricing: build tiered PLG–SLG packages, experiments, and ROI narratives.
- Revenue ops: align handoffs, lead scoring, and OKRs to grow ARR efficiently.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... thank you for everything you do, I've already recommended you to others...

Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.

Giulio CarloPrompt Engineering Student
FAQ
Who is Elevify? How does it work?
Do the courses have certificates?
Are the courses free?
What is the course workload?
What are the courses like?
How do the courses work?
What is the duration of the courses?
What is the cost or price of the courses?
What is an EAD or online course and how does it work?
PDF Course