Business Storytelling Course
This course equips professionals with the skills to craft compelling business narratives from data, focusing on executive communication, metrics application, and evidence-based persuasion to drive business decisions.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The Business Storytelling Course teaches you how to transform data into clear, compelling stories that influence decisions and secure funding. You'll discover how to break down customer analytics, essential metrics, and segmentation, convert technical info into business benefits, apply solid research and real figures, and deliver succinct, ROI-driven suggestions suited to top executives in dynamic business settings.
Elevify advantages
Develop skills
- Executive storytelling: deliver clear, ROI-centred narratives to leaders.
- Data-to-story translation: convert analytics into convincing customer stories.
- Marketing metrics fluency: apply CAC, LTV, churn and cohorts in precise tales.
- Objection handling: streamline technical details while maintaining credibility.
- Evidence-based stories: leverage research, benchmarks and personas to demonstrate impact.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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