B2B Advertising Course
This course equips you with practical skills to plan, launch, and optimize profitable B2B advertising campaigns, focusing on targeting, tracking, creative development, media planning, and performance optimization.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This B2B Advertising Course provides a quick, hands-on approach to planning, launching, and growing profitable campaigns. You'll master accurate targeting, channel setups, and messaging tailored to buyer personas, then link every click to revenue through reliable tracking, CRM connections, and straightforward dashboards. Develop a testing plan, handle CPQD using clever bidding and budgeting, and apply simple rules to pause, refine, or expand campaigns confidently.
Elevify advantages
Develop skills
- B2B audience targeting: Create precise, multi-channel segments that truly convert.
- Revenue tracking setup: Link ad clicks to sales pipeline with reliable CRM attribution.
- High-impact ad creative: Develop offers and copy aligned with B2B challenges and buyer stages.
- Cross-channel media planning: Distribute budgets over $30K by funnel stages and CPQD targets.
- CPQD optimisation: Test, grow, and adjust campaigns swiftly using clear decision rules.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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