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Advertising Strategy Course

Advertising Strategy Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

This Advertising Strategy Course teaches you how to examine the skincare market, identify specific target personas, and create data-informed positioning that connects with buyers who have sensitive and acne-prone skin. You will learn to set KPIs, design acquisition funnels, distribute an $80k budget over main channels, instruct creators, experiment and refine campaigns, and expand profitable growth using straightforward, practical methods you can use right away.

Elevify advantages

Develop skills

  • Skincare market analysis: quickly assess niche sizes and understand competitor positioning.
  • KPI and funnel modelling: set CAC, ROAS, and budgets using simple, clear calculations.
  • Brand positioning: develop proven value propositions, claims, and succinct statements.
  • Channel strategy: distribute spending and creatives across Meta, TikTok, Search, and CRM.
  • Testing and optimisation: conduct effective A/B tests, interpret outcomes, and expand successful ads.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Prison System Intelligence Advisor, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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