Sports Management Training
Gain expertise in sports management using practical tools to increase revenue, improve matchday fan experiences, commercialise stadiums, attract sponsorships, and form strong partnerships—then develop a straightforward 12-month action plan for your club. This course equips you with skills to optimise operations, boost fan satisfaction, and achieve sustainable financial growth through effective planning and execution.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
Sports Management Training provides hands-on tools to enhance matchday operations, improve fan satisfaction, and increase revenue from tickets, concessions, and partnerships. You will learn to create loyalty programmes, optimise facilities, handle vendors, assemble strong teams, and develop a 12-month plan featuring clear KPIs, budgets, and dashboards to help your organisation offer superior experiences and lasting financial success.
Elevify advantages
Develop skills
- Stadium commercialisation: transform facilities into profitable venues all year round.
- Matchday operations: create fan-focused experiences that increase attendance and spending.
- Sponsorship sales: develop, price, and renew valuable sponsor and hospitality agreements.
- Sports finance basics: interpret club KPIs and forecast revenue, costs, and break-even points.
- 12-month action plans: build practical, data-backed strategies for club expansion.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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