Hotel Marketing Course
This course equips you with essential strategies to boost hotel revenue through targeted marketing, data-driven decisions, and optimized digital presence.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
This Hotel Marketing Course teaches you how to draw in more money-making guests, increase direct reservations, and occupy rooms during quiet times. You'll cover demand assessment, guest grouping, value-filled packages, SEO, paid promotions, OTAs, email outreach, social platforms, and booking strategies. Create performance boards, monitor key measures like ADR and RevPAR, and apply data insights, experiments, and responses to sharpen campaigns swiftly and efficiently.
Elevify advantages
Develop skills
- Hotel data analytics: monitor RevPAR, ADR and promotions for fast results.
- Guest segmentation: create profiles and paths that increase direct reservations.
- High-impact offers: craft seasonal deals, extras and upsell methods.
- Digital channels mastery: fine-tune SEO, OTAs, email and social for reservations.
- Low-season campaigns: organise budgets, trials and schedules to fill vacant rooms.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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