In-Store Promotions Course
Enhance retail sales through impactful in-store promotions. Gain knowledge in shopper behaviour, store layout, sampling, messaging, performance metrics, and affordable materials to plan, run, and refine healthy snack promotions that boost trials, sales, and repeat buys.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
Improve in-store promotions for healthy snacks via a practical course on shopper behaviour, store layouts, visual merchandising, and fixtures. Master planning sampling, creating persuasive messages, selecting promotion types, and training staff. Learn basic data gathering, key metrics, and adjustments to achieve sales growth and better choices.
Elevify advantages
Develop skills
- Design effective in-store promotions for snacks within retail limits.
- Optimise store layouts, signs, and displays to increase shopper interest.
- Conduct safe sampling events that turn trials into sales.
- Monitor promotion performance and improve using basic data methods.
- Create compelling health-focused messages for target shoppers.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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