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Book Marketing Course
Discover the ins and outs of making sure books sell well with our Book Marketing Course, specially made for people in the publishing business who want to improve how they promote books. We'll look at branding, finding what makes a book special, and working together with writers, bookshops, and people who have a big influence. You'll learn how to put on author events that make a difference, use email and social media to your advantage, and make the most of book reviews. Create a solid marketing plan with clear aims, schedules, and budgets to make sure your book does well even when there's a lot of competition.
- Get really good at branding so writers are well-known and stand out.
- Build strong relationships with bookshops and influential people.
- Organise and run author events that are successful, whether they're online or in person.
- Write emails that grab people's attention and get them interested in what you're doing.
- Make your author brand strong by making the most of social media.

from 4 to 360h flexible workload
certificate recognized by MEC
What will I learn?
Discover the ins and outs of making sure books sell well with our Book Marketing Course, specially made for people in the publishing business who want to improve how they promote books. We'll look at branding, finding what makes a book special, and working together with writers, bookshops, and people who have a big influence. You'll learn how to put on author events that make a difference, use email and social media to your advantage, and make the most of book reviews. Create a solid marketing plan with clear aims, schedules, and budgets to make sure your book does well even when there's a lot of competition.
Elevify advantages
Develop skills
- Get really good at branding so writers are well-known and stand out.
- Build strong relationships with bookshops and influential people.
- Organise and run author events that are successful, whether they're online or in person.
- Write emails that grab people's attention and get them interested in what you're doing.
- Make your author brand strong by making the most of social media.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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