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Marketing Plan Phases Course

Marketing Plan Phases Course
from 4 to 360h flexible workload
certificate valid in your country

What will I learn?

This Marketing Plan Phases Course offers a straightforward, step-by-step approach to researching markets, identifying key segments and personas, developing strong positioning and value propositions, and establishing practical business and funnel goals. Discover how to pick the best channels, organise experiments, set up useful dashboards, and transform insights into targeted actions with ready-made templates, tools, and playbooks for instant use.

Elevify advantages

Develop skills

  • Build data-driven marketing goals and KPI dashboards to drive SaaS growth.
  • Develop clear positioning, value propositions, and messaging for small marketing agencies.
  • Create effective customer personas and buyer journeys to direct campaigns.
  • Select and prioritise growth channels with ICE/RICE and trusted agency playbooks.
  • Convert strategy to action using clear initiative roadmaps, tests, and KPIs.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.
André Felipe
André FelipePrompt Engineering Student

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