from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
This Internal Marketing Course teaches you how to build a solid internal brand, align the workplace culture, and develop clear, consistent messages across all teams. You'll learn to identify different stakeholders, create targeted communications, plan rollouts, and handle changes using reliable methods. Use data, input from staff, and tracking tools to assess results, improve initiatives, and create a practical 90-day plan that fosters ongoing involvement.
Elevify advantages
Develop skills
- Develop internal brand strategies that connect culture, employee value proposition, and external commitments.
- Identify internal groups and create custom messages for each stakeholder.
- Create change communications using Kotter, ADKAR, and storytelling approaches.
- Conduct internal surveys, monitor engagement metrics, and present results to leaders.
- Organise 90-day internal campaigns with communication channels, oversight, and feedback systems.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.
André FelipePrompt Engineering Student
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