Visual Merchandising Training
Gain expertise in visual merchandising to transform store visitors into buyers. Master layouts, window displays, and in-store setups aligned with marketing campaigns to enhance conversions and average spend. Tailored for marketing pros in fashion and retail, with practical tools for quick results in any store environment.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
This course teaches how to plan effective store layouts, direct customer movement, and create zones that lift sales conversions and basket values. You'll master designing seasonal window displays, impactful focal tables and walls, plus using lighting, colour, props, and signage—all tied to key performance indicators. Includes ready-to-use templates, research resources, and standards for immediate application in fashion retail settings.
Elevify advantages
Develop skills
- Plan store layouts to guide customer flow and boost sales conversions quickly.
- Design seasonal windows with storytelling elements that draw crowds and halt passersby.
- Connect visual setups to KPIs like traffic, units per transaction, and revenue growth.
- Style in-store focal tables and walls to encourage add-on purchases effectively.
- Conduct simple A/B tests to refine displays using basic retail performance metrics.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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