Real Estate Marketing Plan Course
Master real estate marketing with a complete plan—from market research and buyer segmentation to channel strategy, lead capture, and launch optimization—so you can fill pipelines faster and sell residential developments at better margins. This course equips you with practical tools to research demand, define buyers, position projects, select channels, manage leads, and track results using dashboards and 90-day calendars for suburban residential success.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
The Real Estate Marketing Plan Course gives you a step-by-step system to research local demand, define buyer segments, and build a clear value proposition for suburban residential projects. Learn how to choose the right positioning, craft persuasive messaging, select effective channels, capture and qualify leads, coordinate with sales teams, and track performance with practical dashboards, KPIs, and 90-day launch calendars.
Elevify advantages
Develop skills
- Real estate positioning: craft clear, competitive project positioning fast.
- Buyer segmentation: define key segments and turn amenities into sharp benefits.
- Channel strategy: pick high-ROI online and offline channels for quick wins.
- Lead systems: design forms, CRM flows, and follow-ups that boost conversions.
- Launch optimization: build 90-day calendars, track KPIs, and fix underperformance.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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