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Marketing & Market Research Course

Marketing & Market Research Course
from 4 to 360h flexible workload
certificate valid in your country

What will I learn?

Gain skills to define market scope, analyse competitors, profile buyers, and identify sales issues for green cleaning products in Latin America. Utilise data from reports, social media, and shops to create solid strategies, strong positioning, and a 3-month plan with targets, tests, and reports for stakeholders.

Elevify advantages

Develop skills

  • Market research skills: conduct quick, data-focused studies for emerging markets.
  • Competitor analysis: map out pricing, distribution channels, and brand strategies.
  • Customer profiling: create detailed buyer personas and purchase habit insights.
  • Sales growth diagnosis: identify core reasons for stagnant sales using minimal data.
  • Market entry planning: develop 90-day plans featuring KPIs and learning experiments.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

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The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of rich information.
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