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Fundamentals of Marketing Course
Understand the important things about marketing with our Basic Marketing Course, made for workers who want to do well. Learn how to find the right customers, how to divide them into groups, and how to understand what they like and want. Learn how to make good marketing plans that include what to sell, how to tell people about it, where to sell it, and how much to charge. Get better at checking how well your marketing is working, planning your budget, and making new things to sell. Learn about doing market research, looking at your strengths and weaknesses, and setting marketing goals that are SMART. Improve your marketing skills today!
- Get good at dividing customers into groups: Find and target the right customer groups in a good way.
- Make smart marketing plans: Create plans for what to sell, how much to charge, where to sell, and how to tell people about it.
- Check how well your marketing is working: Use information to see if your marketing is working and how to make it better.
- Do cost-benefit analysis: Plan your marketing money well to get the most out of it.
- Find what makes your product special: Show the good things about your product that make it different from others.

from 4 to 360h flexible workload
certificate recognized by MEC
What will I learn?
Understand the important things about marketing with our Basic Marketing Course, made for workers who want to do well. Learn how to find the right customers, how to divide them into groups, and how to understand what they like and want. Learn how to make good marketing plans that include what to sell, how to tell people about it, where to sell it, and how much to charge. Get better at checking how well your marketing is working, planning your budget, and making new things to sell. Learn about doing market research, looking at your strengths and weaknesses, and setting marketing goals that are SMART. Improve your marketing skills today!
Elevify advantages
Develop skills
- Get good at dividing customers into groups: Find and target the right customer groups in a good way.
- Make smart marketing plans: Create plans for what to sell, how much to charge, where to sell, and how to tell people about it.
- Check how well your marketing is working: Use information to see if your marketing is working and how to make it better.
- Do cost-benefit analysis: Plan your marketing money well to get the most out of it.
- Find what makes your product special: Show the good things about your product that make it different from others.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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