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Executive Strategic Marketing Course

Executive Strategic Marketing Course
from 4 to 360h flexible workload
certificate valid in your country

What will I learn?

The Executive Strategic Marketing Course assists you in developing a targeted, sustainable growth strategy for NexaFlow in Brazil. You will learn to identify valuable market segments, create a compelling value proposition and positioning, develop product-led and account-based marketing efforts, establish 12-month goals, select appropriate channels, monitor key performance indicators, and outline a practical roadmap with risk management for reliable, quantifiable outcomes.

Elevify advantages

Develop skills

  • Mastery in segment selection: identify high-value B2B niches using rigorous TAM/SAM/SOM analysis.
  • Value proposition design: develop strong positioning tailored for Brazilian B2B SaaS markets.
  • Go-to-market strategies: quickly assemble product-led growth, account-based marketing, and partnership initiatives.
  • Data-driven marketing: establish KPIs, dashboards, and tests to enhance return on investment.
  • Strategic roadmap planning: focus on immediate successes, handle risks, and distribute resources effectively.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor of the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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