from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
The Executive Strategic Marketing Course assists you in developing a targeted, sustainable growth strategy for NexaFlow in Brazil. You will learn to identify valuable market segments, create a compelling value proposition and positioning, develop product-led and account-based marketing efforts, establish 12-month goals, select appropriate channels, monitor key performance indicators, and outline a practical roadmap with risk management for reliable, quantifiable outcomes.
Elevify advantages
Develop skills
- Mastery in segment selection: identify high-value B2B niches using rigorous TAM/SAM/SOM analysis.
- Value proposition design: develop strong positioning tailored for Brazilian B2B SaaS markets.
- Go-to-market strategies: quickly assemble product-led growth, account-based marketing, and partnership initiatives.
- Data-driven marketing: establish KPIs, dashboards, and tests to enhance return on investment.
- Strategic roadmap planning: focus on immediate successes, handle risks, and distribute resources effectively.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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