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Trade Marketing Course

4.3/5
Trade Marketing Course
4.3 in the evaluation
from 4 to 360h flexible workload
certificate valid in your country

What will I learn?

The Trade Marketing Course provides practical tools to succeed in retail channels quickly. Learn to create compelling sell-in presentations, planograms, and in-store materials, set SMART goals, manage limited budgets, and develop pilots that demonstrate ROI. You’ll gain expertise in channel economics, shopper insights for snack bars, and execution checklists to launch, improve, and expand with assurance and measurable outcomes.

Elevify advantages

Develop skills

  • Trade marketing planning: establish clear 6-month goals, KPIs, and efficient test plans.
  • Channel strategy design: outline roles, margins, and promotion mechanics by retailer type.
  • Retail activation playbooks: develop sell-in presentations, planograms, and promotion calendars swiftly.
  • In-store optimization: conduct audits, A/B tests, and ROI evaluations to enhance executions.
  • Shopper insight application: convert snack bar shopper data into effective channel strategies.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... thank you for everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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