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Olfactory Marketing Course

4/5
Olfactory Marketing Course
4.0 in the evaluation
from 4 to 360h flexible workload
certificate valid in your country

What will I learn?

Learn how to create effective scent experiences that fit UrbanNest’s brand, draw in the right customers, and help achieve business objectives. This brief, hands-on course explores scent psychology, developing scent ideas, zoning in shops, diffusion methods, training for staff, testing approaches, performance indicators, and safe rollout, empowering you to plan, assess, and expand successful scent initiatives with assurance.

Elevify advantages

Develop skills

  • Scent strategy design: transform brand identity into compelling shop aromas.
  • Multisensory retail design: integrate scent with music, lighting, and product displays.
  • Scent testing & KPIs: set up fast trials, monitor effects on footfall and purchase value.
  • Vendor & operations setup: select diffusers, handle suppliers, and manage shop procedures.
  • Customer-safe scenting: use psychology, ethics, and measures to reduce allergy risks.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... thank you for everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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