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Marketing and Relationship Management Course

Marketing and Relationship Management Course
from 4 to 360h flexible workload
certificate valid in your country

What will I learn?

This short course assists you in developing solid SaaS customer relationships that cut down on customer loss and boost account worth. You will learn to group your client base, identify requirements according to their business stage, and create focused communication plans. You will practise establishing clear targets, selecting suitable channels and methods, and applying performance indicators, comparison testing, and response mechanisms to keep improving your interaction and customer holding strategies.

Elevify advantages

Develop skills

  • SaaS customer understanding: chart business stages, identify loss dangers, and respond quickly.
  • Client grouping: create 3–4 B2B SaaS groups that support holding onto customers.
  • Relationship targets: establish SMART aims connected to loss, renewals, and additional sales.
  • Action guides: develop useful holding, email, and online seminar initiatives.
  • Performance improvement: monitor indicators, conduct A/B tests, and adjust campaigns.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... thank you for everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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