from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
The Lead Generation Strategy Course teaches you how to research B2B workflow automation buyers, set clear goals and KPIs, and create a practical, high-converting funnel. You'll learn to capture, nurture, and qualify leads, select and implement the right channels, develop targeted buyer personas and messaging, track performance, conduct tests, and follow a 90-day plan to build a reliable pipeline for a FlowTrack-like SaaS.
Elevify advantages
Develop skills
- B2B audience research: identify high-intent segments without relying on internal data.
- Lead gen KPIs: establish MQL, SQL, and CPL targets that support SaaS revenue objectives.
- Lead capture funnels: design landing pages, forms, and nurturing sequences that convert quickly.
- Channel playbooks: implement email, LinkedIn, content, and paid campaigns that can scale effectively.
- Testing & roadmap: monitor essential metrics and carry out a 90-day optimisation strategy.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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