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Lead Generation Campaign Course

Lead Generation Campaign Course
from 4 to 360h flexible workload
certificate valid in your country

What will I learn?

The Lead Generation Campaign Course teaches you how to define ICPs and buyer personas, create attractive lead magnets, and develop practical funnel models linked to specific goals and KPIs. You'll learn to choose and manage channels such as LinkedIn, Google, email, and content, improve landing pages and forms to attract qualified leads, and monitor results using real-world reporting, testing, and budget tips for quick, assured choices.

Elevify advantages

Develop skills

  • B2B SaaS ICP design: define US buyer personas that convert quickly.
  • Offer and lead magnet creation: build high-intent SaaS offers that attract demos.
  • Multi-channel lead generation: launch LinkedIn, Google, and email campaigns that integrate well.
  • Funnel and KPI modelling: predict MQLs, CPL, and pipeline using initial data.
  • Lead capture optimisation: create forms, scoring, and routing that sales teams appreciate.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.
André Felipe
André FelipePrompt Engineering Student

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