from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
Gain practical skills to identify US eco-friendly home goods market segments, develop detailed buyer personas, prioritise high-potential groups, create strong value propositions, pick optimal digital channels, and implement basic tests with KPIs for confident campaign launches, adjustments, and scaling.
Elevify advantages
Develop skills
- Design buyer personas from segment data.
- Size eco-home markets with US public data.
- Prioritise segments by reach, fit, and profit.
- Select digital channels and messages per persona.
- Track performance with KPI dashboards and A/B tests.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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