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Account-Based Marketing Course

Account-Based Marketing Course
from 4 to 360h flexible workload
certificate valid in your country

What will I learn?

This Account-based Marketing Course provides a straightforward, hands-on approach to pinpointing your ideal customer profile, creating focused target account lists, and utilising intent data for more effective outreach. You'll discover how to craft 1:1, 1:few, and 1:many strategies, coordinate channels alongside SDR teams, track results using solid dashboards, and roll out a 60–90 day plan that minimises risks and boosts growth in high-value pipelines.

Elevify advantages

Develop skills

  • Build ICPs and target lists: define, tier, and select high-fit accounts quickly.
  • Operationalise intent data: score, prioritise, and activate timely ABM strategies.
  • Design ABM plays: roll out 1:1, 1:few, 1:many programmes with targeted messaging.
  • Orchestrate ABM execution: align SDRs, sales, and marketing within 60–90 days.
  • Measure ABM impact: create dashboards for pipeline, revenue, and engagement metrics.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... thank you for everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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