from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
This A/B Testing Course teaches you how to set clear goals, pick the right metrics for growing subscriptions, and create solid experiments that give reliable results. You'll learn to write hypotheses, use randomization, calculate power and sample size, check data quality, and do practical statistical analysis to interpret results with confidence and use test insights for sharp, data-based decisions on products and growth.
Elevify advantages
Develop skills
- Design high-impact A/B tests: craft sharp hypotheses and smart randomization.
- Choose winning metrics: align test KPIs to acquisition, retention, and revenue.
- Calculate sample size and power fast using clear formulas and R/Python snippets.
- Analyze results with confidence: lifts, CIs, and the right statistical tests.
- Turn test data into decisions: clear reports, rollout calls, and next-step plans.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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