SEO 101 Course
This course provides foundational SEO skills for beginners, focusing on practical techniques to improve search rankings and conversions through keyword research, on-page optimization, audience targeting, and performance tracking.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
SEO 101 Course gives you practical, step-by-step skills to research keywords, match search intent, and structure pages that rank and convert. Learn to craft title tags, H1s, meta descriptions, intros, and headings, optimise URLs, images, and internal links, define clear personas, and track performance with simple KPIs, A/B tests, and 30/60/90-day plans using Google Search Console and Google Analytics.
Elevify advantages
Develop skills
- SEO page copywriting: craft titles, H1s and meta tags that boost clicks fast.
- Keyword strategy: find, classify and map high-intent terms to key page elements.
- On-page optimisation: fix URLs, internal links, images and speed for quick wins.
- Audience profiling: define buyer personas and align content with search intent.
- SEO reporting: track KPIs in GSC and GA and iterate with 30/60/90 day plans.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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