Paid Traffic on Google Course
This course provides a comprehensive guide to mastering paid traffic on Google Ads, covering campaign planning, keyword research, ad creation, bidding strategies, and optimization techniques to achieve profitable results.
from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
The Paid Traffic on Google Course teaches you how to plan profitable campaigns, starting from setting goals and defining your audience, to doing keyword research, understanding match types, and using negative keywords. You'll learn to structure your accounts, choose the right campaign types, write ad copy that matches search intent, and create landing pages that convert well. Plus, you'll get a solid framework for bidding, budgeting, tracking performance, and optimising early on, so you can scale your results with confidence.
Elevify advantages
Develop skills
- High-converting landing pages: optimise speed, user experience, and tracking for quick results.
- Google Ads structure mastery: build efficient campaigns, ad groups, and audiences.
- Smart bidding and budgets: set, test, and optimise for cost per acquisition and return on ad spend swiftly.
- Intent-driven ad copy: write and A/B test responsive search ads that align with searcher intent.
- Profitable keyword strategy: research keywords, use match types, and apply negatives to control spending tightly.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.
André FelipePrompt Engineering Student
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