Google Ads Advanced Course
This advanced course equips you with strategies to build and optimize profitable Google Ads campaigns, covering account setup, bidding, tracking, and a structured 90-day plan for sustained growth.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
The Google Ads Advanced Course teaches you how to create profitable and scalable campaigns through a few targeted lessons. You will learn to set up clever account structures, improve keyword and negative keyword approaches, and configure value-based bidding linked to profit margins. Gain expertise in tracking using GA4, managing audience lists, Performance Max, Shopping, and YouTube campaigns, then apply a 90-day optimisation plan to test, maintain ROAS, and expand results confidently.
Elevify advantages
Develop skills
- Advanced keyword strategy: construct, divide, and exclude search queries for profitable expansion.
- Value-based bidding: configure tROAS, tCPA, and budgets connected to actual margins quickly.
- High-impact campaign architecture: organise Search, Shopping, and PMax to succeed.
- Creative optimisation: develop and evaluate RSA, PMax, and Shopping assets for better ROAS.
- 90-day optimisation plan: experiment, expand, and protect spending with defined KPIs.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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