Gender-Inclusive Social Media Strategy Course
This course teaches how to design gender-inclusive social media strategies that increase engagement and build brand trust on Instagram and TikTok. Participants learn to use inclusive language in copywriting, create diverse visuals, manage safer online communities, partner with varied creators, and measure success through KPIs focused on representation, sentiment, and authentic inclusion for impactful campaigns across regions like Latin America.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
Gain practical skills to create respectful, effective Instagram and TikTok campaigns using gender-inclusive language for captions, alt text, and hashtags, design diverse visuals, foster safer communities, collaborate with diverse creators, and track KPIs for representation, sentiment, and genuine inclusion in every post.
Elevify advantages
Develop skills
- Inclusive copywriting: create bias-free captions, CTAs, and alt text quickly.
- Safer community management: moderate inappropriate comments and de-escalate effectively.
- Gender-inclusive content strategy: plan Instagram and TikTok posts with clear KPIs.
- Inclusive visual storytelling: guide creators for authentic, diverse imagery.
- Campaign testing for inclusion: A/B test copy, visuals, and hashtags with metrics.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... thank you for everything you do, I've already recommended you to others...

Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.

Giulio CarloPrompt Engineering Student
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