Gender-Inclusive Social Media Strategy Course
This course teaches how to design gender-inclusive social media strategies that increase engagement and build brand trust on Instagram and TikTok. Participants learn to use inclusive language in copywriting, create diverse visuals, manage safer online communities, partner with varied creators, and measure success through KPIs focused on representation, sentiment, and authentic inclusion for impactful campaigns across regions like Latin America.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
Gain practical skills to create respectful, effective Instagram and TikTok campaigns using gender-inclusive language for captions, alt text, and hashtags, design diverse visuals, foster safer communities, collaborate with diverse creators, and track KPIs for representation, sentiment, and genuine inclusion in every post.
Elevify advantages
Develop skills
- Inclusive copywriting: create bias-free captions, CTAs, and alt text quickly.
- Safer community management: moderate inappropriate comments and de-escalate effectively.
- Gender-inclusive content strategy: plan Instagram and TikTok posts with clear KPIs.
- Inclusive visual storytelling: guide creators for authentic, diverse imagery.
- Campaign testing for inclusion: A/B test copy, visuals, and hashtags with metrics.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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