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Fundamentals of Digital Marketing Course

Fundamentals of Digital Marketing Course
from 4 to 360h flexible workload
certificate valid in your country

What will I learn?

Basics of Digital Marketing Course provides a straightforward, step-by-step approach to planning and managing low-budget campaigns that deliver real results. You'll learn to study your target groups, pick suitable platforms, create basic combined campaigns, draft compelling adverts and emails, install tracking systems, prepare practical budgets, and improve outcomes with hands-on tools, standards, and processes you can use right away.

Elevify advantages

Develop skills

  • Platform choice & tools: Create efficient, high-return campaigns on limited funds.
  • Target groups & tracking: Identify customer profiles, establish key measures, and monitor GA4 results.
  • Campaign content & pages: Develop unique selling points, advert text, and landing pages that convert quickly.
  • Email & customer loyalty: Start customer journey sequences, use social evidence, and set up referral schemes.
  • Budgeting & experiments: Distribute $1K, conduct A/B tests, and enhance return on ad spend using reports.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor of the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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