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E-Marketing & Consumer Behavior Course

E-Marketing & Consumer Behavior Course
from 4 to 360h flexible workload
certificate valid in your country

What will I learn?

This E-Marketing and Consumer Behaviour Course provides practical, psychology-informed strategies to boost conversions among home office shoppers. You will learn to create precise buyer personas, chart decision-making paths, and develop compelling multi-channel campaigns. Optimise product pages, user experience, and checkout processes, incorporate behavioural nudges in communications and designs, and leverage testing, analytics, and feedback for rapid performance improvements.

Elevify advantages

Develop skills

  • Behavioural copywriting: write emails and ads using bias, urgency, and social proof.
  • Persona-based funnels: map customer journeys and launch focused campaigns.
  • UX and checkout optimisation: improve product pages to reduce friction and increase sales.
  • Testing and analytics: conduct A/B tests and analyse data to scale successes.
  • Retargeting mastery: create cart recovery and remarketing strategies to regain revenue.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor of the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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