Digital Marketing Strategies Course
This course equips learners with practical skills to design, execute, and optimize digital marketing campaigns tailored for eco-friendly home products, focusing on market analysis, strategic planning, and performance measurement for sustainable business growth.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
This course provides a full, hands-on approach to planning and running effective campaigns for eco-friendly home products. You'll learn to study markets and audiences, set clear positioning and SMART goals, select suitable channels, and create a 3-month action plan with proper budgets. Gain expertise in monitoring, testing, and improving campaigns to ensure they are trackable, expandable, and support actual business expansion.
Elevify advantages
Develop skills
- Market research skills: quickly identify eco-friendly niches, competitors, and customer needs.
- Buyer personas and positioning: develop detailed profiles for eco-home customers and strong value propositions.
- Channel strategy planning: choose effective combinations of SEO, paid ads, email, and influencer marketing.
- Data-driven improvements: use GA4 for tracking, conduct A/B tests, and adjust campaigns based on results.
- 3-month growth plan: create flexible budgets, conversion rate tests, and customer retention strategies.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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