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Martech Course

Martech Course
from 4 to 360h flexible workload
certificate valid in your country

What will I learn?

The Martech Course provides a practical, fast-paced way to plan and execute high-performing campaigns. You'll learn to define brand positioning, map customer journeys, build personas, and assess your market size. Then, you'll master selecting the right tech stack, managing data flows, automation, personalisation, and coordinating multiple channels, along with measurement, attribution, testing, security, and cost management to scale your results confidently.

Elevify advantages

Develop skills

  • Martech stack design: plan efficient, scalable tools for campaigns with high returns on investment.
  • Data integration: link Shopify, CRM, CDP, and advertising platforms for smooth, real-time data flows.
  • Automated journeys: create multi-channel customer flows with triggers, timing, and safety measures.
  • Measurement and attribution: monitor key performance indicators, return on ad spend, and test what really boosts results.
  • Security and governance: implement consent rules, access controls, and best practices for managing vendor risks.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor of the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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