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Display Advertising Course

Display Advertising Course
from 4 to 360h flexible workload
certificate valid in your country

What will I learn?

This Display Advertising Course teaches you how to create powerful awareness campaigns for eco-friendly cosmetics in the United States. You will learn to identify target audiences, develop compelling messages that highlight value, select effective targeting options, and create engaging ad creatives. Gain expertise in managing budgets, bidding strategies, performance measurement, and campaign optimisation to increase visibility, ensure brand safety, and quickly convert impressions into genuine interest.

Elevify advantages

Develop skills

  • Plan display campaigns by setting awareness goals, KPIs, and positioning for eco-beauty products.
  • Build smart audiences using affinity, in-market, lookalike, and remarketing lists.
  • Optimise media spend through bids, budgets, pacing, dayparting, and frequency caps.
  • Design high-impact creatives with eco-focused messages, suitable formats, and visual hooks.
  • Analyse results quickly with dashboards, brand lift studies, CTR, VTR, and viewability metrics.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... thank you for everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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