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Paid Traffic on Google Course

Paid Traffic on Google Course
from 4 to 360h flexible workload
certificate valid in your country

What will I learn?

The Paid Traffic on Google Course teaches you how to plan profitable campaigns, starting from setting goals and defining your audience, to doing keyword research, understanding match types, and using negative keywords. You'll learn to structure your accounts, choose the right campaign types, write ad copy that matches search intent, and create landing pages that convert well. Plus, you'll get a solid framework for bidding, budgeting, tracking performance, and optimising early on, so you can scale your results with confidence.

Elevify advantages

Develop skills

  • High-converting landing pages: optimise speed, user experience, and tracking for quick results.
  • Google Ads structure mastery: build efficient campaigns, ad groups, and audiences.
  • Smart bidding and budgets: set, test, and optimise for cost per acquisition and return on ad spend swiftly.
  • Intent-driven ad copy: write and A/B test responsive search ads that align with searcher intent.
  • Profitable keyword strategy: research keywords, use match types, and apply negatives to control spending tightly.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... thank you for everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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