Campaign Analytics Course
This course provides practical training in analyzing campaign performance, calculating KPIs, applying attribution models, and optimizing budgets based on 30-day data to enhance revenue and ROAS through insightful reporting and strategic actions.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
The Campaign Analytics Course equips you with hands-on skills to analyse performance data, compute key KPIs, and transform 30-day outcomes into straightforward optimisation strategies. Discover how to evaluate channels, apply attribution models, set up tests, and shift budgets assuredly. Develop insights tailored to platforms, deliver succinct reports, and formulate an effective roadmap that boosts revenue and return on ad spend.
Elevify advantages
Develop skills
- Campaign KPI mastery: calculate, compare, and report CTR, CPA, ROAS in 30 days.
- Attribution modeling: apply and explain last-click, time decay, and data-driven models.
- Insight generation: turn 30-day data into clear, high-impact optimisation actions.
- Budget reallocation: build data-backed media shifts to scale winners and cut waste.
- Executive reporting: craft concise, manager-ready 30-day performance decks and tables.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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