CRM & Customer Experience Course
Gain mastery in CRM and customer experience for digital marketing success. Connect your ecommerce data sources, create automated customer journeys, personalise interactions at every stage, and measure vital KPIs to improve retention, encourage repeat business, and maximise customer lifetime value in your operations.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
This CRM and Customer Experience Training teaches you to transform customer data into targeted goals, precise segments, and revenue-generating automated journeys. You will design welcome series, loyalty programmes, VIP treatments, win-back strategies, and cart abandonment flows, use advanced personalisation techniques, manage clean data and integrations, and monitor key metrics like retention rates, customer lifetime value, average order value, and conversions to ensure all campaigns are trackable, optimised, and profit-driven.
Elevify advantages
Develop skills
- Build ecommerce CRM journeys: quickly launch win-back, VIP, and post-purchase flows.
- Design data-driven segments: precisely target new, at-risk, and high-value customers.
- Implement CRM tech stack: connect your store, clean data, and set up tracking swiftly.
- Personalise customer experience at scale: use dynamic content, product recommendations, and optimal timing.
- Measure CRM return on investment: track lifetime value, retention, order value, and uplift via clear dashboards.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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