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B2B Digital Marketing Course

B2B Digital Marketing Course
from 4 to 360h flexible workload
certificate valid in your country

What will I learn?

This B2B Digital Marketing Course provides a straightforward, hands-on strategy to start and grow a three-month customer acquisition programme for mid-sized SaaS companies. You'll set specific MQL standards, create buyer personas, develop value propositions, and tailor messages to every stage of the buying process. Learn how to manage a $60,000 budget, run paid and organic campaigns, improve your own channels, measure return on investment, and present results to management with practical targets and funnel calculations.

Elevify advantages

Develop skills

  • B2B funnel design: convert revenue goals into exact MQL and pipeline targets.
  • Persona-led messaging: create targeted value propositions for Operations Directors and Project Managers.
  • Channel playbooks: roll out high-return LinkedIn, Google, email, and webinar campaigns.
  • Analytics and ROI: monitor UTMs, CPL, CP-MQL, and payback periods using straightforward dashboards.
  • Conversion optimisation: design landing page flows that increase demos and sales-qualified leads.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor of the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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