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B2B Digital Marketing Course

B2B Digital Marketing Course
from 4 to 360h flexible workload
certificate valid in your country

What will I learn?

This B2B Digital Marketing Course provides a straightforward, hands-on strategy to start and grow a three-month customer acquisition programme for mid-sized SaaS companies. You'll set specific MQL standards, create buyer personas, develop value propositions, and tailor messages to every stage of the buying process. Learn how to manage a $60,000 budget, run paid and organic campaigns, improve your own channels, measure return on investment, and present results to management with practical targets and funnel calculations.

Elevify advantages

Develop skills

  • B2B funnel design: convert revenue goals into exact MQL and pipeline targets.
  • Persona-led messaging: create targeted value propositions for Operations Directors and Project Managers.
  • Channel playbooks: roll out high-return LinkedIn, Google, email, and webinar campaigns.
  • Analytics and ROI: monitor UTMs, CPL, CP-MQL, and payback periods using straightforward dashboards.
  • Conversion optimisation: design landing page flows that increase demos and sales-qualified leads.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... thank you for everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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