Parapharmacy (OTC Health Products) Course
Master OTC parapharmacy operations by optimising assortment, pricing, inventory, shelf layouts and KPIs to drive sales growth, improve margins and enhance patient experience in your pharmacy using practical, immediately applicable tools and strategies.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
Gain practical tools in the Parapharmacy (OTC Health Products) Course to rapidly improve OTC performance. Analyse sales, margins and stock levels, establish SMART goals, develop effective product ranges, handle suppliers, master pricing, promotions and negotiations, optimise shelf displays and signage, and implement straightforward dashboards and review processes to boost sales while minimising stock-outs and waste.
Elevify advantages
Develop skills
- OTC inventory control: apply KPIs, forecasting and rapid corrective actions.
- Assortment strategy: design OTC categories, SKU roles and lifecycle rules.
- Pricing and promotions: set OTC price bands, margins and image-safe offers.
- In-pharmacy merchandising: plan layouts, signage and patient-facing messaging.
- OTC business analysis: run quick diagnostics, set SMART goals and track impact.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I'm grateful for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

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Course in PDF