Tourism Statistics & Data Analysis Course
Transform tourism data into informed decisions. Master analysis of occupancy, spending patterns, and seasonality detect trends and disruptions and create concise reports to guide pricing, marketing, and demand strategies for travel destinations.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
This course teaches collection, cleaning, and standardisation of monthly tourism metrics like occupancy, ADR, RevPAR, and spending. Gain skills to uncover trends, seasonality, and shocks, analyse segment spending dynamics, and develop data-backed pricing, promotions, and marketing strategies with executive dashboards and reports.
Elevify advantages
Develop skills
- Tourism data sourcing: locate, verify, and record official tourism stats.
- Time series analysis: identify trends, seasonal patterns, and shocks in tourism demand.
- Revenue metrics expertise: prepare and standardise ADR, RevPAR, and spending data.
- Segment spending breakdown: analyse changes across leisure, city-break, and business segments.
- Actionable insights: convert tourism data into pricing and marketing strategies.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I'm grateful for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

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